To take our CloudTec® cushioning technology to the next level, we left nothing to chance. Using Finite Element Analysis (FEA), we tested the response of every element in our prototype during running. This invaluable data allowed us to create a midsole that ensures optimal weight transfer between the heel and toes. Introducing CloudTec Phase®, our next-generation cushioning.
With CloudTec Phase®, computer-generated clouds collapse like dominoes upon foot strike. The result? Cutting-edge cushioning and a smoother, more comfortable heel-to-toe transfer.
Instead of simply riding the eco-responsibility wave, we're creating our own. For example, the Cloudsurfer yarn is dyed using "dope dye," which consumes 90% less water than standard techniques. The plastic reinforcements have been removed, and the total recycled content now stands at 30%.